What are signs?
Signs are the way we make sense of everything around us.
What is a denotation?
A denotation is the literal or original meaning of a sign. The sign is also called the signifier.
What is a Connotation?
Connotation communicates meaning based in the context. This is when signs have multiple meanings. The connotation is known as the signified.
What is the purpose of this assignment?
The purpose of this assignment was to pick three out of six images and analyze each sign and document the denotative meaning for each of the other task was to document four connotative meanings for each with two meanings based on these factors.
- Objective interpretation
- Media consumption experience
- Social values
- Emotional overtones








